Millions of web logs exist on the internet and fierce competition probably exists in your niche. It is therefore necessary to optimize your blog for search engines, so that it can stand out from the rest. If you are wondering how to do SEO for your blog, the following tips can be very helpful.
Come up with an interesting title:
The title of your blog should be interesting enough for it to capture the attention of visitors. It should also contain the keywords that most people search for. This is important because when readers look for blogs using a certain keyword, search engines bring back results that have that keyword in the title. The title page should also be descriptive and the page’s content should be keyword optimized. You can create an interesting title by asking a question, making a controversial statement, using action verbs and by creating a list.
Choosing the right keyword:
The most important step in optimizing your website or blog is by choosing the right keyword for your niche. Most often people tend to use the most common keyword for their niche. For example, if I want to create a freelance blog and I use the most common keyword “freelance blog” or “freelance”. While I maybe on the right path, I will have a hard time ranking with those keywords on my fairly new blog. So the trick here is to find keywords that have low competition, so you can easily rank and start getting a reputation on search engines before you go in for most common keywords.
Google Keyword Tool is a great SEO tool to find keywords for your blog. The nice thing about this tool is that it shows you the competition level of each keyword and the potential cost per click you might be making if you decide to use Google Adsense. So I recommend you check it out.
Use quality content:
This is a crucial point in ensuring that visitors get the information they need from your blog and keep coming back. Your goal is to build a good relationship with your visitors by providing them with valuable information on your blog niche. The pages of your blog should contain trusted, authentic and quality information that is written while considering the requirements of the readers that you are targeting. You can optimize your content by using keywords and synonyms of keywords in your blog posts. However, you should ensure that you incorporate the keywords naturally into the blog posts. Content should be of adequate length.
Even though you may find it easy to have a little content in your blog, you should take the harder way. The amount of indexed pages is a positive gauge according to Google and it is therefore better to have more indexed pages. If you find that your blog has poor quality pages, you can opt to delete them. You can also choose to leave them out and replace them with quality content. The third option is to update and improve the pages that have problems. Optimize Slog Permalinks and URLs.
You can do this by ensuring that the URL that is assigned after posting a new blog is optimized with the keywords for the content of the blog. Use a hyphen to separate the words in the title. The other important thing is to ensure that the permalinks are identified by the title of keywords that you wish to optimize for and not by “?page_id=1 “
Use a sitemap to optimize your blog:
A sitemap assists search engines to crawl your blog. If you have a WordPress blog, you can optimize it with a WordPress plugin known as Google XML sitemaps It updates the sitemap automatically as you continue adding new content to your blog.
The other method you can use when it comes to how to do SEO for your blog is building backlinks. You can do this by writing content with serious value and begin commenting on Facebook and Twitter and on blogs or forums that have topics related to yours. This is a good way to develop natural backlinks that have real value. The reason for this is that upon writing content that shares insight into your niche, other people will share it. You could also choose to turn the content in your blog into articles and then post them onto an article site.
Check the speed of your uploads:
You can utilize the WP Super cache plugin if you have a WordPress blog. This plugin caches pages and it therefore speeds up your website in addition to reducing your bandwidth usage.
Tags are an essential feature in blogs and you need to take them seriously since they can make your blog to achieve high rankings Ideally, you should use five to six tags for every blog post. You can use singulars and plurals of particular keywords wherever you find possible.
When it comes to linking your blog to others for SEO purposes, you should link to healthy blogs and the blogs belonging to a related community Search engines such as Yahoo and MSN favor inbound links from a number of IP addresses and it is essential that you consider this aspect.
Keep updating your blog:
The other important thing when it comes to how to do SEO for your blog is to keep updating it. This is very important if you want search engines to notice your blog and readers to like it. You should consider adding new features or incorporating something fun from time to time. You can also optimize traffic by offering free logos and banners to readers. Traffic to your blog will increase when readers like it and search engines will also notice it.
Link posts that are similar together within your blog:
You can also optimize your blog for search engines by going through your posts routinely and then link them to each other.
Tracking your progress:
Use our Keyword Tracker Tool to see where your site is ranked on, with the keywords you choose in the beginning of this post. This SEO tool tells you exactly what page your site is on both in Google and Bing search results. You might find it helpful in keeping track of your progress. Remember, the goal is to be on the first page of search engines when your keyword is search by visitors.